Camp Quality is a national children's cancer charity with around 65 staff spread across multiple offices in every Australia, supported by over 1,200 volunteers who run camps and programs for kids facing cancer.
The culture is distinctive. As GM People & Culture Natalie Gallagher describes it: "The culture is lovely, people are very passionate and have big hearts." But that emotional investment comes with challenges, supporting families through childhood cancer takes a toll, and resilience is something leaders need to model and cultivate.
In 2022, Camp Quality had just emerged from a difficult COVID period. They'd restructured and hired aggressively. "The caliber of people that were brought in over the last year has been outstanding," Natalie noted.
But leadership development was ad-hoc. There was no consistent pathway for emerging leaders, just individual coaching arrangements that varied person to person. "It's really been about working with people to help them progress within a leadership role... it's been quite different for different people."
With a geographically distributed workforce, traditional face-to-face training created inequity, Sydney and Melbourne offices got the full experience while regional staff joined via video call, struggling to hear and breaking off into side conversations.
Camp Quality needed something structured, scalable, and sensitive to their unique circumstances.



